Would you consider growing and selling microgreens as a side-hustle?
The allure with microgreens is that they pack more nutrients than their grown adult forms.
For example, according to this WedMD article, a radish microgreen has 40 times more nutrients than its adult form.
That’s just crazy lol.
I’d take eating 1 microgreen over eating a whole radish any day.
But makes them so nice is that they’re quick to germinate and harvest.
It’s a nice side-hustle if you have a green thumb or just love gardening.
Also, whatever you don’t sell, you can also eat it yourself.
Make an omelette and garnish it with your organic microgreens.
Some things to consider before growing microgreens to sell:
1) You live in an area with enough people to sell to
It wouldn’t make sense to grow microgreens to sell to people if you don’t live near anyone within 4 hours of you.
Usually creating something to sell implies there are people to sell to.
I live in the suburbs outside of New York City where there are still about 3 million people within a 30 minute drive of me.
Even 4 hours north of New York City, where my girlfriend is from, there’s a farmers market where 4,000 people visit every Thursday during the summer.
So to sell microgreens in these locations isn’t an issue.
There are many ready buyers for good, down to earth, locally grown, organic microgreens.
Even in the winter, when there aren’t as many farmers markets, I assume you would have established enough connections during the booming summer months to sell to people privately during the winter months so they can still get their microgreens fix.
For my girlfriend’s area up north of New York City, it’s rural cow country, so we can just leave vegetables, flowers, microgreens, eggs, etc. out on the farm stand and people take the goods and leave us the money in an honor system method.
So whether we live near the city, or far away from the city, there are ready buyers to buy them.
you should factor your setting into the equation as to whether you’re going to sell them or not so you don’t waste your time.
2) Your demographic has the money to buy microgreens
But living in an area with a lot of people and a lot of venues to sell your microgreens don’t mean anything if your customers can’t afford them.
Where we’re currently living near the city, organic microgreens are going for $5 an ounce.
So if a 10 inch x 10 inch tray can grow 6-8 ounces, you can make $40-50 off a tray of microgreens at retail price.
You can easily buy organic seeds for sprouting.
Like this 1 pound bag of organic radish seeds for $21.50.
If you sell 4 ounces of the harvested sprouts, you make your money back and the rest of the bag of seeds is profit.
So factor in your area’s income level and how much you can charge for how many ounces of microgreens.
Then see if you can make enough money from it to be worth your while as a side-hustle.
3) You have the time to grow microgreens
Some of the seeds can take 2 weeks from planting to harvest.
So factor that in to your time window as to when you could make your money.
You would have to plan your plantings ahead of time to succession plant so you’re not left with no sprouts during a busy selling period.
If you’re in a rush and don’t have the time to sell microgreens, you might want to consider a faster side-hustle for more money?
Like taking up a part time waiter job on the weekends etc.
I just figured in the meantime of you working your other side-hustles and waitering job, you could put dirt in, spread the seeds, water them, put on a grow lamp, and have a slower side hustle growing in the background and you sell them to your friends and family.
4) You have space to grow microgreens
Ideally your living space is big enough where you can grow microgreens in trays.
If you live in a city setting, your apartment might be small as is, and growing microgreens might seem like a tight fit.
My girlfriend and I live in a 10 foot by 10 foot bedroom with one dresser between the both of us because we’re minimalist, and I think there’s space by the window where we can probably fit 14 trays of 10 inch x 10 inch dirt on shelving and give them all grow lamps along with sunlight from the window.
But not everyone is willing to submit themselves to such “cramp” living quarters like those.
So it really depends on you and your living situation as well.
5) You have the money to start
During the summer shouldn’t be much of an issue.
It’s during the winter months if you live a colder region that could be an issue.
You could buy grow lamps and then turn on the lamps during the winter to help your microgreens grow!
So factor your electricity costs into the startup cost along with equipment cost.
If it costs $30 for the lamps, you might have to sell 6 ounces worth at $5 an ounce to recoup the cost of the lamp.
Then factor in the cost of your time to set up and do everything and you have to figure out whether you want to do it or not after that.
Factor in everything:
Do you enjoy planting and growing things?
Do you like eating microgreens to begin with so you can eat your own products if you fail to sell them?
Do you have an area to sell them?
Can you price them sustainably?
Do you have the space to start?
Can you afford the startup cost?
Can you afford the time needed to see it through?
And have fun and enjoy the journey!